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Thinking that moves you forward.

 

Practical writing on strategy, vision, and what it actually takes to scale a
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Strategy: What, not how!

Welcome to HOWlandia, a place of endless possibilities and wandering conversations that feel productive and meaningful but, much like the Hotel California, you can check out but never leave.

The crux of most failed strategies and strategic planning sessions is the emphasis on “how” before the “what” is even clear. We rush off to solutions before we are clear on the opportunity or challenge we are trying to solve.

This is an epidemic of thinking in leaders I have worked with over the last decad...

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